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No skills, no experience, that’s politics!

No skills, no experience, that’s politics!

Real world experience? Nah, not required. You won’t find it on these politicians’ resumes!   I’ve exaggerated here for effect. But only slightly. The Australian Parliament does not reflect Australian society. Maybe it never did, but it seems to me that the career...
A united front: the importance of congruence for your personal brand

A united front: the importance of congruence for your personal brand

Earning trust with a united, authentic branding strategy. If you are in business, discussions about personal branding and business branding can be pretty hard to ignore. Maybe you were an early adopter? Signed on to the branding movement before it became everyday...
Perfectly imperfect: The importance of authenticity for your personal brand

Perfectly imperfect: The importance of authenticity for your personal brand

Many people believe that a personal brand is something for celebrities. They don’t think that they need one, and even worse, they don’t realise that no matter who they are, they already have one.   Your personal brand is the way you are represented to the world. You...
The things career advisors don’t teach you. (Or how to supercharge your resume and land your dream job.)

The things career advisors don’t teach you. (Or how to supercharge your resume and land your dream job.)

By Jon Michail What’s wrong with your resume? Well, a lot, actually, if you’re like most people I know. I’m sorry, but there it is. The problem starts in school. Career advisors coach us in presenting a resume that is professional, to the point, and well, boring… and...
Why you should consider an Image Consultant…

Why you should consider an Image Consultant…

Many companies, business people and celebrities engage an image consultant to build a personal brand. You may be wondering what an image consulting company does, and whether you would benefit from the coaching? Read on to see why it is so important.   An image...