It’s a truism that most of us want to live long, happy, successful, and healthy lives. Unfortunately, in our pursuit of success we often take shortcuts with our health—and wind up suffering from various ailments and disabilities that we could have avoided. Visit...
By Jon Michail What’s wrong with your resume? Well, a lot, actually, if you’re like most people I know. I’m sorry, but there it is. The problem starts in school. Career advisors coach us in presenting a resume that is professional, to the point, and well, boring… and...
Pro Event Branding Tips For Running Your Next Event Event Management Event Marketing Event Promotion When you’re lost in the midst of planning every minute detail for your event, chances are you could overlook the most important aspect of all – building a powerful...
By Jon Michail Darwin is the smallest and most northerly of the Australian capital cities, and acts as the Top End’s regional centre. Now it is set to be the centre of a multimillion-dollar rebrand of the Northern Territory. It’s great news for the Territory,...
By Jon Michail Tasmania, with an area of 68,401 km² is the smallest state in Australia. A hidden gem from the mainland, Tasmania is already a destination brand, though this remarkable place does not receive the attention it deserves. That is hopefully set to change,...
Oprah has an instantly recognisable personal brand. Image: OWN By Jon Michail I wrote recently about the importance of creating a good-looking business brand. Crafting an aesthetically pleasing brand where the outer image reflects the inner image. However, in...