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GUEST POST BY ALEXANDER DANCE OF BIZ THINK TANK: How to Position Your New Business to Look Bigger Than You Are

GUEST POST BY ALEXANDER DANCE OF BIZ THINK TANK: How to Position Your New Business to Look Bigger Than You Are

By Alexander Dance Small businesses often suffer a disadvantage when compared to their larger counterparts. Clients and customers tend to have more trust in larger businesses, and this can give them an edge. Even if the smaller business has great talent and a good...
Creating a good-looking personal brand

Creating a good-looking personal brand

Oprah has an instantly recognisable personal brand. Image: OWN  By Jon Michail I wrote recently about the importance of creating a good-looking business brand. Crafting an aesthetically pleasing brand where the outer image reflects the inner image. However, in...
Creating a good-looking business brand

Creating a good-looking business brand

Apple’s London store. Image: CNET  By Jon Michail Good design is really all about good communication. It is about different elements working in harmony to tell a story. This is as true in business as it is in life. Humans are visual beings, and we are drawn to...

Using an image consultant for women

By Suzie O’Brien There is a growing demand for quality, skilled image consultants who also understand the need for helping to grow their client’s self esteem, inspiring them to change the way they see themselves, to raise their expectations and open new doors to an...