The 7 Aspects of Authentic Image Management™ (AIM™)
Changing your personal image can change your life.
Our holistic approach to image development theory proposes that, in order to establish a public identity for a person, the seven aspects should interrelate to build the desired cohesive image to maximise and monetise your career, business and personal success.
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Communications
Communication explains the heart of an individual and an organisation and clarifies the balance and mixture of its fundamental facts.
- The Power of Your Words–How They Make or Break You
- Body Language, Physiology and Presence
- Engaging Your Audience
Colour Analysis
Colour plays a critical role in every decision we make. It communicates subconscious messages of health, power, culture and environment. It unifies the image message.
- Discover Your True Colours
- Powerful Colour Analysis
- The Psychology of Colour
Image Objects
They communicate messages in relation to culture, environment and image. Right selection, analysis, and use of image objects will help people and their organisations create the appropriate messages to convey and support their mission.
- Accessorising with Impact
- Empowering Your Personal Environment
- Creating a Harmonious Workplace
Protocol and Etiquette
It is an individual’s and/or an organisation’s public statement of its standard conduct that sets the ethical tone for its employees, suppliers and customers. Included in this unit is the latest research of how to best work with the XY and Millennial Generations. The unit includes recent studies that discuss how manners, language and respect have declined in society in the last couple of decades, the ramifications and how to best engage your team and clients in this environment.
- The Business Lunch
- Understanding Cultural Differences
- Doing Business in the Asian Century
- Manners and Respect
Inner Image
Inner Image is the reputation and relationship you have with yourself regarding security, self-image, belonging, purpose and competence.
In the business world, it expresses the organisation’s corporate soul to realise its vision concerning research and development, financial objectives, acquisitions, divestitures, marketing and brand practices and positioning as an ‘employer of choice’.
- Build Confidence and Destroy Fear
- Whatever You Think You Are, You’re Right
- Positive Self Talk
- Use Smart Action Goals to Help You Grow
- Values are Everything
Grooming Principles
Grooming Principles are the physical manifestations of health and well-being. They are the operating principles that describe the basic environment and character of an individual, an organisation, its products and its employees.
- The Power of Your Words–How They Make or Break You
- Body Language, Physiology and Presence
- Engaging Your Audience
Wardrobe Strategies
Clothing is a tactical tool, like currency used to barter goodwill.
- The Message of Clothing
- Project Your Personality
- Your Visual Packaging
- Develop a Wardrobe That Works
- Reclaim Your Power and Influence
1. What is an Accredited Image Consultant?
2. What services do Accredited Image Consultants offer?
Accredited Image Consultants offer assistance in image enhancement (appearance, body and colour analysis, wardrobe development, and management), sound and effective communications, business and social etiquette, personal branding including offline (network & connections) and online – (LinkedIn, Facebook, Instagram etc.) and more – all through coaching, consulting and training.
3. Who do Accredited Image Consultants typically work with?
4. What is the difference between an Image Consultant and a Stylist?
Accredited Image Consultants are trained on what works best for a client (scientifically and artistically) for their specific needs and wants. Example from powerful business engagements to smart casual and weekend affairs.
An Accredited Image Consultant is not governed with the latest fashion styles but more focused on the client’s end-game results.
An Accredited Image Consultant focuses on style first NOT fashion, as style dressing is nearly always the best way to get the best return on your investments for the client.
A stylist generally has limited training and is very latest-fashion focused – opinions mostly based on passing trends and fads and rarely real-world business.
5. How does Image Consulting fit in with Personal Branding?
6. How much does an Accredited Image Consultant cost?
Make sure you select an Accredited Image Consultant that sincerely understands your needs. For example you wouldn’t hire an Image Consultant that understands the business world if they’ve never worked in that world.