Branding plays a big part in all aspects today. Branding supports the organisation and all the individuals to elevate and make their presence felt. Importance of Branding To be Seen as the Leader in your Industry To be effective, every organization, business,...
In politics, like the show business one is always campaigning for their next job. So your image and your perception is important to get your message through. Did you know in the spectrum of communication, your words are only 7% of your message, 38% is your non-verbal...
As the virtual equivalent to the physical workplace, the digital workplace needs the same levels of planning and management to effectively support productivity, engagement and working health. Improving the digital workplace comes down to a few fundamental concepts:...
The Skyhooks’ 1975 album Ego Is Not a Dirty Word. Image Discogs By Jon Michail If I did not have an ego I would not be here tonight If I did not have an ego I might not think that I was right If you did not have an ego you might not care the way you dressed If you did...
Political Brands: And Their Endorsements With the final weeks of the 2016 American Presidential Election here, the two biggest political brands we’ve ever seen have been established. The Trump v. Clinton election has been less about policies and ideas and more...
IGI In The Media – 2GB Media, Marketing And Advertising With Steve Price And Paul Gardner Jon Michail recently appeared on 2GB radio, with Steve Price and Paul Gardiner to discuss the current political leaders in Australia and how they are perceived by the...