By Jon Michail What’s wrong with your resume? Well, a lot, actually, if you’re like most people I know. I’m sorry, but there it is. The problem starts in school. Career advisors coach us in presenting a resume that is professional, to the point, and well, boring… and...
Many companies, business people and celebrities engage an image consultant to build a personal brand. You may be wondering what an image consulting company does, and whether you would benefit from the coaching? Read on to see why it is so important. An image...
We all know that presenting well for a job interview is important, but I worry that some people looking for work underestimate just how important it is to look ready to walk right into that dream job. Take the image above – staged of course, but it got me...
By Jon-Michail You know you have all the skills and capabilities required for your job, but sometimes you need just a little extra help and guidance to help you along the corporate track. Who will you ask? It would be simple if you were an athlete – you’d ask...
By Jon Michail Effective personal branding is the key to becoming a successful entrepreneur, right? What you mightn’t know is that there are two ways to do this – the right way and the wrong way. It’s oh so easy for your personal branding efforts to become a blitz of...
By Jon Michail Will you reach a million people this year? Or maybe ten million? Is the thought of all that advertising just too painful to dwell on? The reality is you can now optimise your brand for a fraction of what it cost twenty years ago. Remember how you...
