Thought Leadership And Personal Branding- Myths Vs Reality

Thought Leadership And Personal Branding- Myths Vs Reality

It’s a common misconception that thought leadership and personal branding are the same. The former is about sharing your ideas and insights with the world while the latter is about audience perception. The difference between the two is that thought leadership requires...
Creating a good-looking personal brand

Creating a good-looking personal brand

Oprah has an instantly recognisable personal brand. Image: OWN  By Jon Michail I wrote recently about the importance of creating a good-looking business brand. Crafting an aesthetically pleasing brand where the outer image reflects the inner image. However, in...
Creating a good-looking business brand

Creating a good-looking business brand

Apple’s London store. Image: CNET  By Jon Michail Good design is really all about good communication. It is about different elements working in harmony to tell a story. This is as true in business as it is in life. Humans are visual beings, and we are drawn to...