Social Media Articles

Personal Branding On Social Media To Grow Leadership and Credibility

Jul 17, 2019

By Jon Michail “Tell me what you post on Facebook, and I will tell you who you are”. This rather satiric sentence is now a reality given the expansion, credibility and importance of social media in the current times. From billion-dollar companies to world political...

Social Media: A Tool For Effective Leadership

Jun 12, 2019

Engagement is a key factor to develop trust-based relationships. We often believe what we see on engaging platforms, especially social media. The recent decline in institutional trust and the growth of social media has shifted people’s trust making social media a more...