Earning trust with a united, authentic branding strategy. If you are in business, discussions about personal branding and business branding can be pretty hard to ignore. Maybe you were an early adopter? Signed on to the branding movement before it became everyday...
By Ryan Erskine | 22 September 2016 | The Huffington Post We live in a world where your online reputation can be your strongest asset or your biggest liability. A world where sales and marketing are better executed by employees with strong personal brands than by the...
By Jon Michail Last week, I had the privilege to be in the company of Randi Zuckerberg, ex. Director of Marketing at Facebook and sister of the famous Mark. During a Q & A for the Entrepreneurs Organisation (EO) in conjunction with Melbourne Business School (MBS),...
By Jon Michail The online world has been seen, ever since it’s inception and subsequent growth, as a place radically withdrawn from the realities of real life — an idea that with recent developments in cyber-psychology, seems to have at least in some part, been proven...
By Jon Michail Do you tell falsehoods? Have you ever been tempted to exaggerate just a tiny bit on your webpage, your LinkedIn account or your Twitter or Facebook profiles? And if you have, do you even care that your family and close friends know that you are a...
Julie Cross | The Daily Telegraph | 18 April 2015 Type the name Winter Vincent into Google and you will come across links titled: “9-Year-Old Humanitarian Selflessly Raises $3k for Indonesia”, “Meet nine-year-old Winter Vincent and be inspired!” and “Nine-year-old...
