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Personal Brand Management Articles

Weak personal brands and pop psychology

Weak personal brands and pop psychology

Image by Burst By Jon Michail When I talk about maximising your full potential, does Maslow’s Hierarchy of Needs pop into your mind?   This idea of “levelling up” from the basics of survival to eventually achieve happiness and reach our full potential has had a...

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The Right Image for the Job

By Jon Michail We asked Elizabeth Hanson, owner of a successful consulting company, if she thought image really was everything when it came to business. She said: I remember when we were interviewing for a new sales manager. My receptionist had just called to say she...

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Personal Branding and Your Relationships

Cultivating an image of success will ultimately attract success. In other, words, you attract what you present. If you want to be the part, look and act the part. There’s a reason why actors turn up to auditions dressed as the character they’re hoping to play!...

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2016 is Here… Renovate Yourself!

By Jon Michail We’re reading a lot lately about astute people making minor fortunes through renovating dumps in desirable areas and turning them into enviable homes. Take the ‘Hoarder House’ in Brisbane, Australia (pictured above). Brothers Rob and Andrew Gray...

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10 Ways to Build a Disruptive Personal Brand

By Jon Michail A personal brand doesn't have to be boring or simple and fit in with the flock, where your personality is a clone of whatever archetype you’re perceived as being. Build a creative disruptive brand, a brand with vibrancy, with a sense of modernity, that...

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