Earning trust with a united, authentic branding strategy. If you are in business, discussions about personal branding and business branding can be pretty hard to ignore. Maybe you were an early adopter? Signed on to the branding movement before it became everyday...
Image by Burst By Jon Michail When I talk about maximising your full potential, does Maslow’s Hierarchy of Needs pop into your mind? This idea of “levelling up” from the basics of survival to eventually achieve happiness and reach our full potential has had a...
IGI In The News Melissa Singer | News Corp No thongs. No gym gear. No harem pants. Suits compulsory from Monday to Thursday, ties mandatory for client meetings. And no "clothes traditional to a particular sex and/or gender identity". If this last part reads like it...
By Jon Michail We asked Elizabeth Hanson, owner of a successful consulting company, if she thought image really was everything when it came to business. She said: I remember when we were interviewing for a new sales manager. My receptionist had just called to say she...
Cultivating an image of success will ultimately attract success. In other, words, you attract what you present. If you want to be the part, look and act the part. There’s a reason why actors turn up to auditions dressed as the character they’re hoping to play!...
By Jon Michail We’re reading a lot lately about astute people making minor fortunes through renovating dumps in desirable areas and turning them into enviable homes. Take the ‘Hoarder House’ in Brisbane, Australia (pictured above). Brothers Rob and Andrew Gray...
By Leo D'Angelo Fisher Workplace dress standards have been in flux since the late 1990s dotcom boom, when hip IT start-ups introduced beanbags, table tennis and jeans to the office. The dotcoms came, went, and came back again, leaving professional workplaces trying to...
By Jon Michail “Stepping out of the shadows and taking ahold of the reigns is daunting for many, and the idea of building a personal brand is almost nauseating — being something only those in the media spotlight do”, said a recent client on a first coaching session....
By Jon Michail A personal brand doesn't have to be boring or simple and fit in with the flock, where your personality is a clone of whatever archetype you’re perceived as being. Build a creative disruptive brand, a brand with vibrancy, with a sense of modernity, that...