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Personal Brand Management Articles

Weak personal brands and pop psychology

Weak personal brands and pop psychology

Image by Burst By Jon Michail   When I talk about maximising your full potential, does Maslow’s Hierarchy of Needs pop into your mind?   This idea of “levelling up” from the basics of survival to eventually achieve happiness and reach our full potential has had a...

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Image Objects and Authentic Image Management

VIEW VIDEO HERE By Jon Michail   Image Objects are an often underrated aspect of our personal branding. Your accessories (watch, glasses, jewellery, shoes) and your tools (pen, laptop, phone) all work together to project a certain image. Other image objects that are...

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Colour Analysis and Authentic Image Management

By John Michail Colour is not just something we see – we think in colours, and we feel in colours. Truman Capote coined a phrase for his novella Breakfast at Tiffany’s, having Holly Golightly explain why she goes to Tiffany’s jewellery store whenever she has “the mean...

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The Right Image for the Job

By Jon Michail We asked Elizabeth Hanson, owner of a successful consulting company, if she thought image really was everything when it came to business. She said: I remember when we were interviewing for a new sales manager. My receptionist had just called to say she...

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Personal Branding and Your Relationships

Cultivating an image of success will ultimately attract success. In other, words, you attract what you present. If you want to be the part, look and act the part. There’s a reason why actors turn up to auditions dressed as the character they’re hoping to play!...

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2016 is Here… Renovate Yourself!

By Jon Michail We’re reading a lot lately about astute people making minor fortunes through renovating dumps in desirable areas and turning them into enviable homes. Take the ‘Hoarder House’ in Brisbane, Australia (pictured above). Brothers Rob and Andrew Gray...

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