Creating a good-looking personal brand

Creating a good-looking personal brand

Oprah has an instantly recognisable personal brand. Image: OWN  By Jon Michail I wrote recently about the importance of creating a good-looking business brand. Crafting an aesthetically pleasing brand where the outer image reflects the inner image. However, in...
Trust, Reputation, and… Money?

Trust, Reputation, and… Money?

Photo by Olu Eletu on Unsplash By Jon Michail The Commonwealth Bank of Australia (CBA) is shaking up its long-term pay structures. Trust and reputation will be incorporated into the bank’s long-term incentive models and, along with employee engagement, will now...