by Jon Michail | Feb 10, 2016 | Appearance, Career, Career Building, Corporate Branding, job interview, Personal Brand, Personal Brand Management, Personal Branding, Success
By Jon Michail We asked Elizabeth Hanson, owner of a successful consulting company, if she thought image really was everything when it came to business. She said: I remember when we were interviewing for a new sales manager. My receptionist had just called to say she... by Jon Michail | Feb 3, 2016 | Appearance, Career, Career Building, Corporate Branding, Executive Coaching, Personal Branding, Success
By Jon Michail The notion of ‘personal’ branding, where the concept of branding is employed by the individual with regards to themselves, is often thought of as selfish, ego-stroking, narcissistic self-promotion designed to sway people into buying whatever they’re... by Jon Michail | Sep 24, 2015 | Brand, Brand Manager, Brand Yourself, Business Branding, Business Building, Career Branding, Career Building, Corporate Branding, Employer Branding, Entrepreneurship, Success
By Jon Michail I admit my bias, I am an image maker and yes it’s part of what I do, however you can’t escape it. Even if you travel to a desert island to get away from it all, the plane that dropped you off has it. Look inside your bag. Your sunscreen has it, your... by Jon Michail | Sep 10, 2015 | Appearance, Career, Career Building, Corporate Branding, Entrepreneurship, Personal Branding, Protocol & Etiquette, Success
By Jon Michail The search for outstanding talent is fierce, even more so if you run an SME. How good are you at choosing and hiring people for your team? Apart from the qualifications and previous experience on offer, what else helps you to make the right choice? The... by Jon Michail | Sep 3, 2015 | Appearance, Career, Career Building, Corporate Branding, Corporate Image, Corporate Values, Entrepreneurship, Personal Branding, Success
By Jon Michail Sometimes it’s hard to know where to draw the line. As a CEO, you want your advertising and marketing to be unique and to place you and your company clearly above your industry competitors. At the same time, you know it takes very little to be perceived...