Eleven ways to grow your personal brand right now

Do you know where the heart of your brand lies? Try looking in the mirror. Yes – it’s you. No one else is going to reflect your personal brand. Just you. So how do you shape and construct your brand so that it is you? Technology has wrought some inescapable changes in...

IGI IN THE MEDIA | Kids are surfing a social media wave to build their brand

Julie Cross | The Daily Telegraph | 18 April 2015 Type the name Winter Vincent into Google and you will come across links titled: “9-Year-Old Humanitarian Selflessly Raises $3k for Indonesia”, “Meet nine-year-old Winter Vincent and be inspired!” and “Nine-year-old...

IGI IN THE MEDIA: Nick Kyrgios: The average kid who has won the hearts of Australia

Nick Kyrgios has won the hearts and minds of Australians with his gutsy performances at Wimbledon, none more so than his amazing victory over World no. 1 Rafael Nadal. Kyrgios is the next potential heir to the Australian tennis throne and has the integral...