by Jon Michail | Mar 30, 2016 | Business Branding, Career Building, Entrepreneurship, Personal Branding
What are the benefits of a strong personal brand? In the competitive marketplace, a personal brand can help to differentiate your personal and career attributes from your competitors. A brand should be viewed as a personal and corporate asset because it can: Create... by Jon Michail | Mar 23, 2016 | Appearance, Career, Career Building, Entrepreneurship, Personal Branding, Success
By Jon-Michail Many charitable and non-profit organisations align themselves with the pulling power of celebrity. By persuading a famous person to support their cause, these groups can increase their exposure by feeding into that celebrity’s fan base and hopefully... by Jon Michail | Mar 2, 2016 | Brand Ambassador, Jon Michail
By Jon-Michail It’s incredibly important for companies to have an online presence, even if it sounds like stating the obvious. When most people first began making use of the internet, it was primarily a research tool and a means of data collection and analysis. Now... by Jon Michail | Feb 24, 2016 | Business, Business Branding, Entrepreneurship, Personal Branding, Success
By Jon Michail Personal branding isn’t something that is only for the big-name, multi-national corporations; small businesses deserve a branding initiative of their own, as they can benefit immensely from doing so, the caveat being it must be focused on Client... by Jon Michail | Feb 17, 2016 | Business, Business Branding, Corporate Branding, Corporate Image, Entrepreneurship
By Jon-Michail A prolific children’s author once said during a conversation about writers’ block: ‘Steal an idea and make it your own.’ It has also been said that there’s nothing new under the sun. So why not apply these axioms to your search for business...