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IN THE NEWS: Ash Barty’s Meteoric Rise to be the #1 of World Tennis
Image Group International's Jon Michail was recently featured in SEN Radios' "The Bucket List" to discuss the rise of Ash Barty's to the #1 position in world tennis. In the segment 'how much can an athlete make from endorsements?' Jon discusses Ash's current...
IN THE NEWS: Ash Barty’s Meteoric Rise to be the #1 of World Tennis
Image Group International's Jon Michail was recently featured in SEN Radios' "The Bucket List" to discuss the rise of Ash Barty's to the #1 position in world tennis. In the segment 'how much can an athlete make from endorsements?' Jon discusses Ash's current...
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RECENT ARTICLES
Trust, Reputation, and… Money?
Photo by Olu Eletu on Unsplash By Jon Michail The Commonwealth Bank of Australia (CBA) is shaking up its long-term pay structures. Trust and reputation will be incorporated into the bank’s long-term incentive models and, along with employee engagement, will now...
Brand Tasmania
By Jon Michail Tasmania, with an area of 68,401 km² is the smallest state in Australia. A hidden gem from the mainland, Tasmania is already a destination brand, though this remarkable place does not receive the attention it deserves. That is hopefully set to change,...
Ego is not a dirty word
The Skyhooks’ 1975 album Ego Is Not a Dirty Word. Image Discogs By Jon Michail If I did not have an ego I would not be here tonight If I did not have an ego I might not think that I was right If you did not have an ego you might not care the way you dressed If you did...
The Northern Territory Rebrand
By Jon Michail Darwin is the smallest and most northerly of the Australian capital cities, and acts as the Top End's regional centre. Now it is set to be the centre of a multimillion-dollar rebrand of the Northern Territory. It’s great news for the Territory, and it’s...
IN THE NEWS: “75 Prominent Influencers Share Their Top Advice on How To Become An Influencer”
Original article by Yitzi Weiner The word influencer is so new that it is still flagged by spellcheck as a typo. What are these mythical creatures? We know that influencers are eagerly pursued by marketers and brands to endorse their products. Influencers have two...
Cool in a crisis: How all entrepreneurs can learn from ex-Fire-Chief Alan Quinton.
Whеthеr you’re thе CEO оf a large corporation, оr thе founder оf уоur оwn small startup, I’m sure you’ve hаd days уоu spend rushing frоm оnе “emergency” tо thе nеxt. Bеіng аn entrepreneur іn business requires a cool head, but thаt cool head аlѕо needs tо bе аt thе...
How a podcast elevates your personal branding
The intimacy you established between you and your listeners is unbeatable. Listeners feel as if they know you and have a great bond of friendship with you. Multiple ways are there to grow your personal brand, including videos, blog posts, and public speaking. But,...
MCC Dress Code: Keeping up with the times
IMAGE GROUP ADVICE SERIES: Melbourne Cricket Club Members MCC Dress Code: History The MCC Dress Code has been in place since its opening almost 230 years ago. Particularly stringent is the attire required to enter the Long Room, which is often cited as the heart and...
Why Does Personal Branding Matter in 2024
Whether thou know it or not, you own a personal brand. When you type your name on Google, what pops up? Your brand is the first impression people get of you. Are you prepared for what Google has to say? With the emergence of social networking, forums, and platforms,...
Personal Branding Trends for CEOs, Entrepreneurs, and Leaders in 2022
Success in authentic personal branding is based on you being the real you, trusted, keeping your word, and delivering on your promise. As humans, we crave three basic things. Safety, Belonging, Mattering - as per Abraham Maslow’s hierarchy of needs. Safety of our...
The 5P’s of Personal Branding:
The Twenty-first century has set the center stage for branding like never before. But creating one is a mythical task and can be daunting. Be it in a cultural shift, evolving in a new market to stand out, or even as a small business startup, you will need to elevate...
How Can Personal Brand Coaching Build Businesses and Careers?
Personal Branding and Coaching, a key to brand building for businesses in the post-pandemic economy