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Labor’s Brand Trashed

Politics is a funny game and one where the democratic leader cannot take the power and privilege for granted. Unfortunately for Premier Brumby and the Victorian Labor Party that’s what they did and they paid for it last weekend by losing the state election....

Election Spin- The dark side of political imagemaking…

Next Saturday is election day in Victoria, and the spin over substance game has worked overtime –Democracy as its best!  With over 3000 spin doctors employed by Australia’s federal and state governments (well over 700 in Victoria) it is no wonder that the public does...