This article was originally published as ‘Branding the New You’ in Issue 48 of Smart Healthy Women. By Jon Michail Having an authentic personal brand is about delivering on your promises. It is about consistency. It means that people who deal with you...
I have worked out with wonderful trainers for the last 20 years, but found that with the longer work hours each day that allowed me to leave the city on Thursday night I had no time for a one hour-training session. I found a trainer in the country, but some house...
By Jon Michail What do you really do when you “brand yourself”? The term may mean different things to different people, but there are a few basics most of us would agree on. Branding yourself means making yourself visible to your business community and beyond. It...
By Jon Michail I admit my bias, I am an image maker and yes it’s part of what I do, however you can’t escape it. Even if you travel to a desert island to get away from it all, the plane that dropped you off has it. Look inside your bag. Your sunscreen has it, your...
by Jon Michail I recently conducted a seminar for the Project Managers Institute (PMI) in Queensland and discovered that the idea of personal branding for many project managers is not only frightening, but unnecessary and pointless. Those who subscribe to this belief...