Neil Perry

Chefs have become the new celebrity “supermodels” of our time and the timing is the perfect opportunity to maximise their potential brand value before the fashion tide turns

The Celebrity Chefs that have invaded the Melbourne Spring Racing Carnival don’t come cheap, adding up to 10, 20 or 30 Grand to the experience according to industry insiders – The MasterChef Brand phenomenon continues to grow at a stratospheric rate!


Stars of the track

TV chefs take book market by storm