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Political Branding Articles

Don’t believe what I say, just vote for me

Unfortunately political spin doctoring has replaced authenticity; that can only be negative for society. The following article  is a good illustration. By Leo D-Angelo Fisher Modern political leaders and back-room apparatchiks seem convinced that voters favour...

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Image Group International – In the news

Doodled signatures leave a poor mark: Lessons from US Treasury secretary-designate Lew’s poor penmanship By Patrick Stafford | 11 January, 2013 With smartphones and tablets now the default communication tools of the day, many entrepreneurs don’t think about whether...

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The folly of Gen Why

By Eddie McGuire, Collingwood Football Club President and media personality. The following article first appeared in the Herald Sun. I agree with Mr. McGuire's insights. THE power of the so-called Generation Y has never been so well documented as it was this...

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Politics and Image Management…

Malcolm Turnbull, former opposition leader is repositioning his waistline, and maybe it's a sign, a new push for the leadership position. He looks an incredible 10kg lighter with quite a svelte physique, and that in politics generally means, get ready for some...

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