Eleven ways to grow your personal brand right now

Do you know where the heart of your brand lies? Try looking in the mirror. Yes – it’s you. No one else is going to reflect your personal brand. Just you. So how do you shape and construct your brand so that it is you? Technology has wrought some inescapable changes in...

IGI IN THE MEDIA | Australia’s newest F1 ace, Daniel Ricciardo, wins with a smile of steel

“Authenticity is about being yourself but sometimes that doesn’t fit the mould of expectations” – Jon Michail. Aaron Langmaid | 14 June 2014 | Herald Sun In the final moments of the 2012 Australian Grand Prix, representatives of the world’s media adjusted...