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Gen Y Articles

How our youth embraced the fame game

By Jon-Michail How did it happen that a generation embraced a narcissistic entitlement mentality. We’ve long suspected it and now research shows it’s true: the new ‘teenager’ is basically a narcissistic self-obsessed little cherub. Don’t rely on them making any sort...

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The folly of Gen Why

By Eddie McGuire, Collingwood Football Club President and media personality. The following article first appeared in the Herald Sun. I agree with Mr. McGuire's insights. THE power of the so-called Generation Y has never been so well documented as it was this week. In...

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