Why Personal Branding Benefits CEOs

By Jon Michail Sometimes it’s hard to know where to draw the line. As a CEO, you want your advertising and marketing to be unique and to place you and your company clearly above your industry competitors. At the same time, you know it takes very little to be perceived...

Is this the worst CEO in Australian Corporate History?

By Jon Michail What do you have to do to get the sack these days? For most of us that live and work in the real world, it’s likely to be profit loss, inability to work with others, upsetting customers and managing to downgrade the business. Seems reasonable, doesn’t...

Why are there so many haters in the world?

According to some people, Marissa Mayer, CEO of Yahoo, should be an apologist for her own hard work. Attractive, assertive and smart, mainstream and social media has gone into overdrive criticising her for what she stands for. Some of the commentary has little to do...