by ImageMaker | Oct 29, 2018 | Brand, Branding, Personal Brand, Personal Brand Leadership, Personal Branding, Personality, Success
Nelson Mandela is one of the most successful personal brands of all time. To explain what I mean, and why I say is, and not was, we are going to dive into a little linguistic philosophy. Bear with me. Ferdinand de Saussure was a Swiss linguist and semiotician. He...
by ImageMaker | Oct 4, 2018 | Appearance, Australia, Australian, Authentic, Authenticity, Awareness, Brand, Branding, Career, Career Branding, Culture, Image, jobs, Personal Brand, Personal Branding, Political Branding, Political Correctness, Political Image, Political Perception, Politicians, Politics, Prime Minister, Reputation, Workplace
Real world experience? Nah, not required. You won’t find it on these politicians’ resumes! I’ve exaggerated here for effect. But only slightly. The Australian Parliament does not reflect Australian society. Maybe it never did, but it seems to me that the career...
by ImageMaker | Aug 28, 2018 | Appearance, Authentic, Authenticity, Branding, Image, Personal Branding, Political Branding, Political Image, Political Perception, Politicians, Politics, Success
They do things differently in New Zealand. With our constant joking rivalry I guess we forget just how remarkable this country is for a tiny player on the world stage. Or maybe it’s a case of not really seeing what is right under our noses. New Zealand produced the...
by ImageMaker | Aug 21, 2018 | Authentic, Authenticity, Brand, Brand Ambassador, Brand Ambassadors, Brand YOU, Brand Yourself, Branding, Business Branding, Image, Image Building, image management, Online Branding, Personal Brand, Personal Brand Leadership, Personal Brand Management, Personal Branding, Social Media, Uncategorized
Earning trust with a united, authentic branding strategy. If you are in business, discussions about personal branding and business branding can be pretty hard to ignore. Maybe you were an early adopter? Signed on to the branding movement before it became everyday...
by ImageMaker | Aug 7, 2018 | Abundance, Appearance, Brand YOU, Brand Yourself, Branding, Career, Career Building, Entrepreneurship, Equal Pay, Getting Ahead, Image, Pay equality, Personal Brand, Personal Brand Management, Personal Branding, Success, Women, womens' rights
If you don’t take control of your personal brand image, others will. For the last three odd decades I’ve been reading remarkably similar stories about how the equal pay gap has not closed for women. A recent report, based on a US study conducted by the Institute for...
by ImageMaker | Jul 3, 2018 | Appearance, Authentic, Authenticity, Awareness, Brand, Brand YOU, Brand Yourself, Branding, Career, Career Building, Entrepreneurship, Personal Brand, Personal Brand Leadership, Personal Brand Management, Personal Branding, Success, Uncategorized
Many people believe that a personal brand is something for celebrities. They don’t think that they need one, and even worse, they don’t realise that no matter who they are, they already have one. Your personal brand is the way you are represented to the world....