Roger Federer’s brand value has hit $47m and is on the rise.

He is one of the greatest tennis players the world has ever seen and has amassed an extraordinary fortune by capitalising on his on-court success on off-court endorsements; cementing his position as one of the most successful sports brands in history.

Visiting Melbourne for the Australian Open, Federer is assured his value will only rise further in the next couple of weeks.

Follow the latest story on this phenomenal powerhouse.

Federer Brand Worth $47m