Mark Watt - Image Group International

Image Group International, established in 1989 is an independant Australian-owned "full service" image management organisation that offers an eclectic range of evidence based coaching services in two main areas:

Coaching & Group Seminars - Corporate, Government & NGO's and Small Business Brand Image and Communications
One-on-one Personal Brand Image and Communications Coaching for Entrepreneurs, Intrapreneurs, Solo-preneurs and Business Leaders.

Image Group International's success can be attributed to solid partnerships with our clients and a strong commitment to providing the best quality service.

We support and advise clients, whatever their size, activity or sphere of operation, to achieve their total communication objectives by designing, and delivering the right message to all stakeholders including their customers, employees, media etc. in the most appropriate manner to achieve the desired results.

We conduct transformational image seminars/workshops worldwide. Our Head Office is based in Melbourne, Australia and we have a network of representative offices in over eighteen (18) countries.

At Image Group International, we are proud of our dedication to making a difference within organisations and with individuals. For more than a decade, we have partnered with over 5000 clients and established a track record for designing and development solutions across a wide range of industries.

Image Group International is recognised as Australasia's leading image consultants and is proud to be the preferred coaching provider to over 500 premier organisations (including Fortune 500 and BRW 1000) around the globe.

Case Study

	Mark Watt
	Company:	Whitelion
	Position:	CEO
	Joined IGI's Program:	2004
	Location:	Melbourne, Australia

Situation:

Launching a serious and significant organisation bent on helping people meant that Mark would have to keep his mistakes and start up fumbles to a minimum if he were going to be taken seriously. With this in mind, he recognised that he needed outside help in obtaining the skills to establish partnerships and a networking base. His personal and career life also needed improving.

IGI's Action:

Mark was coached and supported through action, clear strategy and directed discussion. Potential markets were identified and benefits to the organisation listed. Positioning within the market was analysed and planned for and outline developed for strategic engagement with different organisations, businesses and other stakeholders. Leveraging, promotions, campaigning, developing personal and corporate brand image and extending the networking base were also addressed acutely and thoroughly.

Results:

More than anything, the positive way in which Mark was able to go forward and develop a direction and strategies was the clincher in establishing a strong and well recognised organisation. The coaching program helped him to develop confidence, increase image awareness and look at things from a different professional perspective. His organisation was able to take advantage of the market situation, connect with the corporate world and build up Whitelion’s brand image.

Mark's Comments:

'IGI is truly professional and Jon is so genuine, supportive and easy to talk to. Such great value!'

View More Case Studies

Legal Notice \| Privacy Notice \| Archived Media \| Sitemap
A Member of IGI Worldwide \| Image Group International - Image Consultants and Image Consultant Training © 2008. All Rights Reserved.
corporate image \| image consultant Melbourne \| image consultant Sydney \| image consulting \| personal branding \| personal image consultant \| image consultant \| business resources
These pages are protected by copyright. No part of this website may be reproduced in any form or by any means, electronic or otherwise, without written permission from the copyright owner.

Life is too short NOT to maximise your potential.